Our mission is simple

To show off wedding dresses and accessories by designers that we have selected from all over the world, with just one watchword: « MODERN BRIDE »!

The idea for creating Iconic came from an observation: there were no boutiques in Marseille offering dresses by designers. The choice was therefore limited, and many brides-to-be were forced to go to Paris to find the dress of their dreams, which was a big shame. So we said to ourselves: « What if we create that boutique ourselves? »

Iconic is not just a showroom, we want to have a real interaction with our brides-to-be, and for that, we have numerous events planned to offer you a unique experience, and we will offer you services to make your day an unforgettable one.

The designers that we choose to represent share all of the same values: Modernity, femininity, sensuality, daring and sophistication.

The showroom

We wanted something modern, intimate and refined. Our boutique is situated in a beautiful building in a stylish district of Marseille.

Come through the door into this lovely apartment with a garden, relax with a cup of tea or coffee, and enjoy this moment just for you. We have one room reserved for our dresses and accessories, and a second room entirely dedicated to trying them on.

Two personalities, a shared passion

  • Manon

    Manon is a daring wedding dress designer, a rock ‘n’ roll soul, with a desire to break the rules, with her modern, original and glamorous vision. Attention to detail and quality craftsmanship are her credos. Her experience and listening skills over the years have allowed her to understand what brides want.

    She opened her boutique in the heart of Marseille 8 years ago.

  • Sabrina

    Sabrina is a Parisienne who succumbed to the charm of Marseille a few years ago.

    She is a more romantic and bohemian soul, with great sensitivity towards the handmade, and beautiful materials.

    She began her career in e-commerce, but with a real passion for communication, events planning, and the world of weddings. With her sensitivity and joie de vivre, she will guide you through a special moment.

    Sabrina first met Manon in 2015, when getting her wedding dress made, then they met again in 2018 through mutual friends. After some long discussions, the idea of introducing French and foreign designers to Marseille took off, and the decision was made to open up a showroom together.


We love...

Free and emancipated women, tattoos, laughter, trendy and modern brides, singing in the shower, black and white, getting out of our comfort zone, discovering the world, lazy Sundays, beautiful materials, creating things, evenings with friends, breaking the rules, films on the TV at Christmas (our little romantic side!), fresh roses, interior design, the smell of bread, architecture, Kusmi tea and thousands of other things !

Want to try a wedding dress ?
Book an appointment